Meet the New Data Center Graphics Powerhouse

Data centers everywhere are dealing with a flood of video traffic. This deluge is only going to grow in scope in the years to come. Consider numbers like these: Online video streaming viewership jumped by 60 percent in 2014 alone,  and video delivery has now become the number one source of Internet traffic   and by 2018, video traffic is set to comprise 80 percent of the Internet’s traffic2.

And it’s not just YouTube videos and Netflix streaming that are causing problems for data center operators. Many organizations are also dealing with the demands of complex 3D design applications and massive data sets that are delivered from secure data centers and used by design teams scattered around the world.

To keep pace with current and future growth in these graphics-intensive workloads, data center operators are looking to optimize their data center computing solutions specifically to handle an ever-growing influx of graphics-intensive traffic.

That’s the idea behind the new Intel® Xeon® processor E3-1200 v4 family with integrated Intel® Iris™ Pro graphics P6300 — Intel’s most advanced graphics platform. This next-generation processor, unveiled today at the Computex 2015 conference, also features Intel® Quick Sync Video which accelerates portions of video transcoding software by running it hardware.

This makes the Intel Xeon processor E3-1200 v4 family an ideal solution for streaming high volumes of HD video. It offers up to 1.4 times the transcoding performance of the Intel® Xeon® processor E3-1200 v3 family and can handle up to 4300 simultaneous HD video streams per rack.

The new Intel Xeon Processor E3-1200 v4 family is also a great processing and graphics solution for organizations that need to deliver complex 3D applications and large datasets to remote workstations. It supports up to 1.8 times the 3D graphics performance  versus the previous generation Intel Xeon processor E3 v3 family.

I’m pleased to say that the new platform already has a lot of momentum with our OEM partners. Companies designing systems around the Intel Xeon Processor E3-1200 v4 family include Cisco, HP, Kontron, Servers Direct, Supermicro, and QCT (Quanta Cloud Technology).

Early adopters of the Iris Pro graphics-enabled solution include iStreamPlanet, which streams live video to a wide range of user devices via its cloud delivery platform. In fact, they just announced a new 1080p/60 fps service offering:

“We’re excited to be among the first to take advantage of Intel’s new Xeon processors with integrated graphics that provide the transcode power to drive higher levels of live video quality, up to 1080p/60 fps, with price to performance gains that allow us to reach an even broader market.” --- Mio Babic, CEO, iStreamPlanet

The Intel Xeon processor E3-1200 v4 product family also includes Intel® Graphics Virtualization Technology for direct assignment (Intel® GVT-d). Intel GVT-d directly assigns a processor’s capabilities to a single user to improve the quality of remote desktop applications.

Looking ahead, the future is certain to bring an ever-growing flood of video traffic, along with ever-larger 3D design files. That’s going to make technologies like the Intel Xeon processor E3-1200 v4 family and Iris Pro graphics P6300 all the more essential.

For a closer look at this new data center graphics powerhouse, visit

[1] WSJ: “TV Viewing Slips as Streaming Booms, Nielsen Report Shows.” Dec. 3, 2014.

[2] Sandvine report. 2014.

[3] Measured 1080p30 20MB streams: E301286L v3=10, E3-1285L v4=14.

[4] Measured 3DMark® 11: E301286L v3=10, E3-1285L v4=14.