Craig Hurst

Craig Hurst

Craig Hurst, Director of Software Strategy & Product Management within Intel’s Visual Cloud Division, is responsible for leading the delivery of optimized media, AI, and graphics SW for cloud native services across the portfolio of Intel® Xeon™ processors and Visual Cloud Accelerators. His efforts led to the release of Intel’s first open source encoders (Scalable Video Technology) and established strong ecosystem collaborations with the world’s top cloud and communications service providers. Prior to this role, Craig established Intel’s automotive product portfolio roadmap for silicon and software, and lead the formation of an automotive cybersecurity consortium. Craig has held various director roles for strategy, marketing, and product management at Intel in divisions ranging from SW developer products, healthcare devices, and networking. His passion is to inspire innovation for new products, market segments, and business models. In his 24 years at Intel, Craig has led teams to help deliver dozens of new products to market, many winning industry awards (including Intel’s first direct to consumer retail product, the world’s first UPnP certified residential gateway, Intel’s first FDA approved product, and Intel® RealSense™ Technology). When not at work, Craig enjoys fishing, waterskiing, travel, and perfecting a new BBQ or kitchen recipe. Craig holds a BSEE from Seattle University, and Certificate of Business Excellence from U.C. Berkeley.